EdWeek Market Brief Summit

June 6-8, 2023, 1-5 pm ET

Focused, Timely Intelligence for Education Executives

The 2023-24 school year is right around the corner – are you prepared? School districts face a complex set of financial and academic challenges that will require creative thinking and steadfast support on the part of education company teams working in marketing, sales, customer success, product development, and other areas.

At this three-day virtual summit, you’ll hear directly from K-12 decision-makers in a variety of critical roles – including superintendents, district directors of professional development, and instructional coaches – about what’s ahead, and what kinds of help they want from vendors.

Get empowered to understand your K-12 customers’ needs and plan for the industry’s next big changes.


  • I gained a tremendous amount of insight into how district leaders are vetting resources, working with vendors, and planning for the future of their students and teachers. It was a great event!
    Felicia Zorn | VP Customer Success | Progress Learning
  • I found the numerous panels with superintendents and district leaders to be extremely valuable. Listening to superintendents discuss the state of their districts and their priorities helped me better understand the education landscape and contextualize where our company could help meet district needs.
    Anna Houseman | Group Product Marketing Director | Riverside Insights
  • The EdWeek Market Brief Summit provided actionable insights and feedback from district leaders on how edtech vendors can bring value and work in partnership to support district goals. It was time well spent and I will use the research and insights for strategic planning.
    Klaire Marino | VP Product Marketing | Lightspeed Systems

Who will I hear from?

Learn from this year's panelists, who include edtech leaders, senior-level district officials, and state-level policy experts. Check back for an updated speaker list!

DISTRICT LEADERS:

  • Nikolai Vitti, Superintendent, Detroit Public Schools (MI)
  • Cynthia Treadwell, Executive Director, Office of Social-Emotional Learning, Chicago Public Schools (IL)
  • Aaron Spence, Superintendent, Virginia Beach City Public Schools (VA)
  • Julie Garcia, STEM Director, San Diego Unified School District (CA)
  • Iyuanna Pease, Director of SEL and Equity, Folsom Cordova Unified School District (CA)
  • Angie Gallo, District 1 School Board Member, Orange County Public Schools (CA)
  • Beverly Slough, District 1, Vice Chair of the Board, St. Johns County School District
  • Anthony Dougherty, Director of Professional Development, Palm Beach County School System (FL)
  • David Reinhart, Director of Professional Learning, Austin Independent School District. (TX)
  • Jeremy Davis, Assistant Superintendent of Innovation and Instructional Support, Fullerton School District (CA); Vice President, California Ed Tech Joint Powers Authority (CA)
  • Amanda Ruch, 8th Grade Math Teacher, Cesar E. Chavez Multicultural Academic Center, Chicago Public Schools (IL)
  • Nikki Jones, Instructional Technology Coach, Prince William County Schools (VA)
  • James Hausman, PBL/STEAM Coordinator, South Fayette School District (PA)
  • Susan Enfield, Superintendent, Washoe County Schools (NV)
  • Calvin Watt, Superintendent, Gwinnett County Public Schools (GA)
  • Curtis Cain, Superintendent, Rockwood School District (MO)
  • Kristi Holden, Director of Professional Learning, Prince George’s County School Districts (MD)

INDUSTRY EXECUTIVES:

  • Kara McWilliams, Vice President of Product Innovation and Development, ETS
  • Jon Reifschneider, Director of the Master of Engineering in AI for Product Innovation program, Duke University
  • Melissa May, Chief People Officer, Cambium Learning Group
  • Douglas Harris, Professor and Chair of the Department of Economics, Tulane University | Founding Director of National Center for Research on Education Access and Choice (REACH)
  • Patrick Brothers, co-Chief Executive Officer and co-Founder, HolonIQ
  • Emily Foote, Partner, Osage Venture Partners
  • Adam Newman, Founder and Managing Partner, Tyton Partners


Who should attend?

Anyone who cares deeply about the needs of K-12 buyers and wants to make well-informed business decisions, including:

  • Chief Executive Officer, Chief Operating Officer, Chief Product Officer
  • Chief Marketing Officer; VP, Marketing; Director of Marketing
  • VP, Sales; VP, Customer Success
  • Director, Research; VP, Strategy
  • Investors; Venture Capital, Private Equity, Strategic

NOTE: While we do invite District and School leaders to participate on panels and in social functions, this is to foster learning and professional development for the service provider community. EdWeek Market Brief Summit is not an opportunity for commercial activity.


Research & Insights

Hear straight from K-12 buyers as you gain access to research, surveys, and lively panels that bring their needs alive. Featuring our time-tested EdMarketer research, you’ll gain leading insights on hot topics helping you understand the changing buyer landscape.

Community

Join other Education Leaders as we focus on sharing solutions for today’s complex education challenges and strategies. Hear from District Leaders on how they’re thinking about this school year and beyond.

Today’s Context

Featuring versatile sessions presented by award-winning journalists and editors of EdWeek Market Brief, packed with valuable insights on where K-12 district budgets are heading and how best to support districts as they struggle with reopening.


  • Day 1 - June 6

    Tuesday

  • In early 2023 the EdWeek Research Center led a survey of the nation’s teachers, looking at their attitudes toward the profession and how they have changed over time. In this flash briefing, EdWeek Research Center Director Holly Kurtz breaks down the results and what they mean for classroom policy and practice.
    Flash Briefing

  • Social-emotional learning has over the past decade attracted an enormous, devoted following in the nation’s school districts, where it is seen as bringing benefits to school climate, academics, and student and teacher well-being. But recently SEL has come under attack in some states and districts, leading to calls for new, creative approaches to safeguarding its status in K-12 systems. We talk to district officials and outside experts about how they respond to outside criticism of SEL, and how they think districts and companies can work together to strengthen support for it.
    Panel Discussion

  • A pair of school district officials from Florida talk about the wave of policies put in place over the past two years by the state on curriculum, and the impact they’re having on school systems’ selection of resources. How are districts making decisions in this environment, and balancing state requirements, academic goals, and community feedback?
    Flash Briefing

  • Many school systems appear to have less time for professional development because of staffing upheaval, and they have higher expectations for companies to get it right. We talk with district PD directors about how they’re being influenced by an influx of new teachers into classrooms, and the pressure they face to deliver support in a more condensed amount of time. And we ask about their appetite for virtual vs. in-person delivery.
    Panel Discussion

  • Day 2 - June 7

    Wednesday

  • Many school districts band together to try to drive down buying costs in technology and other areas. We talk to directors of a prominent co-ops about the advantages those organizations bring to districts and how companies can take advantage of their power and reach.
    Flash Briefing

  • There’s been a lot of discussion about how artificial intelligence will shape the work of teachers and students. But there are also enormous implications for education companies in AI’s potential to transform and streamline internal functions and workflows in areas like sales, marketing, and customer service. In this session, we talk to experts on how AI could disrupt the work that education companies do, and their interactions with district customers.
    Panel Discussion

  • Managers who came up through the ranks working face-to-face in offices are now overseeing teams based mostly or entirely remotely. We talk with an expert on workforce leadership on how education company managers can support and inspire their remote staff, while also building a workforce that is immersed in company’s culture, its product, and its strategic goals.
    Research Presentation

  • School districts have faced enormous changes over the past few years, from the impact of massive amounts of federal aid to staffing upheaval and cultural/political battles coming from the community. As the nation’s school systems near the end of the academic year, and as they approve budgets for next fiscal year, we talk with top district administrators about the biggest challenges and opportunities they see for their districts, and what kinds of support they will want from vendors.
    Panel Discussion

  • What are the main developments that education companies need to be aware of in the nation’s private schools? In this flash briefing, we’ll discuss the most important trends across private schools since the start of the pandemic, and how the landscape has changed. We’ll discuss not only changes in enrollment and student demographics, but also the place of homeschooling in today’s K-12 landscape, as well as the rise of private school choice programs, which are poised to dramatically increase in a number of states as a result of state legislative changes.
    Flash Briefing

  • Day 3 - June 8

    Thursday

  • The fate of many ed-tech products is determined by whether they are embraced or spurned by classroom teachers. What are the key characteristics of classroom technologies that ultimately determine whether teachers accept them? What kinds of up-front testing do companies need to do with classroom educators to increase the odds of educator buy-in? We talk to a group of teacher-leaders about the key features and approaches that help smooth the path for companies in working with both tech-savvy and tech-resistant educators.
    Panel Discussion

  • An interview with a schools chief of a major school district who has sought to bring innovation to the system’s academics, finances, and operations.
    Flash Briefing

  • As venture capital investment in the education industry comes off record highs and begins to return to pre-pandemic levels, EdWeek Market Brief talks to investors and recent participants in M&A about how easy or difficult it will be for companies to secure the funding they want to achieve growth and strategic goals. We also look at how the pace of strategic partnerships is likely to change in the time ahead, and what means for both the biggest players and startups.
    Panel Discussion

EdWeek Market Brief Summit Premier Sponsor

Why Sponsor the EdWeek Market Brief Summit?

  • Brand Awareness: Reach a nationwide audience of education business leaders and align your messaging with EdWeek Market Brief’s trusted brand.
  • Lead Generation: Capture high-quality leads from summit attendees and a broader list of those attending your thought leadership sessions.
  • Content Marketing/Thought Leadership: Build your brand’s reputation as a thought leader and position your solutions for success in the education business market with messaging at our event in pre- and post-event communications.

Interested in hearing more?  Email Karen McKay today!


You're In Good Company

Join other executives this June! Our attendees come from leading-edge education technology companies, big education publishers with legacy brands, and small start-ups, making a name for themselves in the K-12 marketplace. 

EdWeek Market Brief Summit has hosted attendees from premier education companies. Including:

240 Tutoring | Accelerate Learning | Aperture Education | Big Ideas Math / Larson Texts | Boys Town | Branching Minds | Brolly | BYU Independent Study | C. Blohm & Associates | Cambium Learning | Capstone Publishing | Cengage Group | CenterPoint Education Solutions | College Board | Committee for Children | Cook Center for Human Connection | Copyright Clearance Center | ECS Learning Systems | Ed2Market | Edmentum | EiE, Museum of Science, Boston | EL Education | EL Success Forum | English Learners Success Forum | Equal Opportunity Schools | EVERFI | Gale, a Division of Cengage | Great Minds | Harvard Graduate School of Education / Professional Education | Imagine Learning | Istation | Kiddom | KinderCare Learning Companies | Kognity | Learning Ally | Learning Innovation Catalyst (LINC) | Learning Without Tears | Learning.com | Lexia Learning | Lincoln Learning Solutions | Learning.com | LinkIt! | Membean | N Ventures | NoRedInk | NWEA | OneScreen | Paper | Pearson | Progress Learning | Reading Horizons | Riverside Insights | Solution Tree | SpringBoard/College Board | The College Board | The National Center on Education and the Economy (NCEE) | TNTP | Torace | Transforming Education | UWorld | Voyager Sopris Learning | Waterford.org

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